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Grow With Impact 

Craft a B2B Pitch That Opens Doors And Grows Your Brand

You’ve built a great consumer brand.

Your customers love what you stand for.

Sales are growing, your community is engaged - everything’s moving in the right direction.

But when you try to take your brand to B2B - to partner with retailers, hotels, or corporate clients - the silence is deafening.

You’ve sent out so many emails. You’ve followed up. And still… nothing.

It’s frustrating because you know your brand is amazing.

But something's not quite landing in terms of B2B.

 Why Your B2B Pitch Isn’t Landing

Let me reassure you. It’s not your brand. It’s your story.

What works in B2C doesn’t translate directly to B2B.

In B2C, people buy into who you are - your values, your mission, your community.
In B2B, they buy into what’s in it for them - how your brand helps them grow, innovate, or tell a better story to their own customers.

Your pitch needs to make them the hero - not you.

That’s where I can help! Together, we’ll build a deck that makes your brand relevant, credible, and impossible to ignore.

What We’ll Create Together

I'll help you turn your brand story into a business growth story - one that speaks your client’s language and inspires them to say “yes.”

You’ll walk away with a pitch deck that follows a clear, strategic flow:

  1. Situation: Key trends shaping the market or industry.

  2. Problem: The challenges your potential client faces.

  3. Solution: How your brand helps them make that change.

  4. Story: The values and mission that make you stand out.

  5. Proof: Evidence your solution works (case studies, data, media coverage, awards).

  6. Next Step: A confident and clear call to action.

Lorraine Morier

Founder of Perle Rare

Working with Christina was a turning point. She helped me reshape my story so it finally spoke the language of the luxury hotels I want to partner with. For the first time, I feel confident and clear about how to approach these conversations - and it’s opening new doors for my brand!

 

What's Included?

 

 ✨ Introductory Call – We’ll explore your goals, audience, and offer to make sure we hit the right strategic angle.

 

🧭 Personal Briefing – I’ll share the story structure and messaging principles to shape your deck with clarity and impact.

 

🛠 Co-Creation Working Session – We’ll work on the narrative together so your unique brand voice shines through.

 

💬 Feedback & Refinement – I’ll review your draft deck and provide detailed feedback to make it ready. 

 

The Outcome

By the end of our work together, you’ll have:

âś… A clear, structured story that resonates with decision-makers.

âś… A deck that opens doors to partnerships, pilots, and deals.

âś… The confidence to pitch your brand with clarity and conviction.

Your brand already inspires consumers.

Now it’s time to make businesses believe in it too!

Meet Your Coach

Hi! I'm Christina Bouglass

 

I spent 2 decades as a successful marketing executive building beauty brands in big multinationals.

Then, in 2021, after a toxic takeover from a private equity firm, the lack of values and purpose in my work led me to burnout.

As I closed the door on the corporate world and started an inner transformational journey to remember who I was without all the external labels, I came to realise that my own profession had a lot to answer for: marketing is not only designed to fuel never-ending growth but has also created the image of success we keep chasing.

So I started working on a new way to build and market brands. 

One in which brands contribute to solving the world's biggest challenges, not accelerating them.

This is how my 4B Brand Model was born: Think BIG, Be BOLD, Act BRAVE & Become BELOVED.

Today, I support scale-up founders rise above the status quo to uncover the boldest, truest version of their brand - and give them the words, confidence, and strategy to grow with purpose and impact. 

 

The next live cohort will run in October - November 2025. There are a maximum of 8 slots available to guarantee a personalised experience.

Sign up to the waitlist to be the first to hear when the program opens!

Best Value Plan 

Lifetime Access To All Materials

2490.- Frs

JOIN THE WAITLIST

Flexible Plan

Lifetime Access To All Materials

2x 1290.- Frs

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"For those of us who are building the purpose-led businesses of the future, business as usual isn’t going to cut it.  Marketing is an area where this is particularly true. We are not here to simply pressurise customers into buying more stuff. We are here to unleash large scale movements that inspire people to embrace new ways of living, working and leading. Ways that promote true flourishing on this planet. To do that you need a partner that gets it – who can bring tremendous experience, gets purpose as an act of visionary leadership and also thinks in fundamentally new ways.

Christina is that partner and is brilliant at what she does.”

 

Louise LeGat

Founder of the Purpose-Led School

 

"Christina is an outstanding marketer, with a unique blend of passionate drive, sharp strategic skills, and top notch creative sensitivity - including a thoroughly well-trained eye for executional perfection. Not many marketers can claim to be as excellent with the big strategic picture as they are with the fine detail, but she can - with a vengeance. She isn't only passionate about her business, she's also a great collaborator who thrives on establishing and nurturing the best relationships - and her bubbling sense of humour doesn't hurt. I whole-heartedly recommend her as a top notch brand builder.”

 

Michel Jouveaux

Senior Brand Building Consultant

Sign up to be the first to hear when the next cohort is open for sign up!

GET ON THE WAITLIST

 

If you would like to get on the waitlist for the next cohort, please fill out your name and email below.

 

“Carve your name on hearts, not tombstones. A legacy is etched into the minds of others and the stories they share about you.”

 

Shanon Alder

 

Contact: 

[email protected]